Tupaia Announces Collaboration with Sony Semiconductor Solutions to Bring Precise Positioning to New Markets

‍

Tel Aviv, Israel March 24, 2025– Tupaia, the pioneer in Precise Positioning as a Service, announces a collaboration with Sony Semiconductor Solutions Corporation (“Sony”) to integrate its cloud-based positioning service with Sony’s GNSS chipset. This collaboration addresses the increasing demand for accurate and robust GNSS-based navigation and positioning, and enables a unique solution for a wide range of market segments, from IoT and trackers to automotive and heavy-machinery.

‍

Unlocking New Capabilities;

Opening New Opportunities Traditional GNSS solutions, such as RTK, provide precise positioning but are often too expensive for mass-market adoption. Tupaia’s innovative cloud-based solution reduces these costs, enabling accurate positioning for industries with limited resources and budgets. By combining Tupaia’s platform with Sony’s GNSS chipsets, this collaboration expands the potential for precise navigation and positioning to markets that are underserved today.

‍

Efficient Battery Usage

‍In the IoT space, managing power consumption is crucial. Tupaia’s integration with Sony’s GNSS chipsets ensures that accurate location data is provided without jeopardizing device lifetime, a key advantage for battery-operated devices in applications like wearables, tracking systems, and micromobility solutions. The combined solution provides unparalleled low power consumption, building upon Sony’s leadership in low-power hardware design, and Tupaia’s innovative cloud API, specifically designed to support IoT use-cases.

Tupaia’s IoT cloud service reduces complexities related to hardware and computation on the device itself, allowing devices to efficiently communicate with Tupaia’s cloud only when needed. This approach helps conserve energy, and ensures precise positioning is maintained. Thus, IoT industries can now deploy large fleets of devices with confidence, knowing they’ll benefit from precision without compromising battery longevity or operational efficiency.

Executive Quotes

Sony: “We’re excited to work with Tupaia to combine our GNSS expertise with their cloud platform to offer real-time, low-cost, and energy-efficient positioning solutions,” said Kenichi Nakano, General Manager of the Analog LSI Business Division at Sony Semiconductor Solutions.

Tupaia: “This collaboration with Sony is a significant step in making precise positioning accessible to all industries while maintaining battery efficiency-critical for IoT applications,” said Nadav Lavi, CEO at Tupaia.

About Tupaia Tupaia provides affordable, cloud-based positioning solutions with centimeter-level accuracy, enabling industries like IoT, logistics, and automotive to benefit from high-precision location data without high costs. For more information, visit: https://tupaia-pos.com/

‍

About Sony’s GNSS technology

Sony Semiconductor Solutions’ GNSS receiver/processor chips use high-frequency analog circuits and digital signal processing circuits with proprietary designs to deliver accurate positioning with the lowest power consumption level in the industry. This low power consumption performance helps to extend the operating times of the IoT and wearable products that use GPS/GNSS. For more details, visit: https://www.sony-semicon.com/en/products/lsi-ic/gps.html

‍